That we have a special connection with the University of the Algarve is no surprise, but now more than ever, we are strengthening our ties with the Academic Association of UAlg (AAUAlg)! We were honoured to be entrusted with the design of the new plaques at the entrance of the academy's boardroom and, even more exciting, with the rebranding of the logo for AAUAlg’s 26th anniversary.

The new signage plaques for the Association are based on geometric patterns, adding a visually appealing element to the design, making it more aesthetically pleasing and eye-catching—a key factor in the success of any brand or organisation. In this case, the new signage ensures clear identification of different locations within Campus da Penha, following the relocation of the Association in the 2021/2022 academic year.

The beauty of geometric patterns lies in their versatile simplicity—like pieces of a visual puzzle, they seamlessly fit into any context, from design to decoration. With clean lines, geometric shapes, and a minimalist aesthetic, they transcend time and trends, providing a solid foundation for creative expression.

The 26th-anniversary edition of the Academic Association of the University of the Algarve (AAUAlg) is a fusion of colour and cultural details, giving it a playful and representative identity. We added a modern twist: the logo intertwined with the number 26 not only conveys a contemporary feel but also enhances recognition and trust.

Additionally, the new email and newsletter signature for the board and staff represents the core elements of the Algarve academy. By incorporating cultural elements, we established a connection between Portuguese heritage, represented through traditional azulejo tiles, and the symbols of AAUAlg, such as the Turkey from Freshers' Week and the Chameleon from Algarve’s Academic Week.

With this, we further strengthen the bonds that unite us with the University of the Algarve and the Academic Association of UAlg. The new signage plaques, logo rebrand, and signature design reflect not only our partnership but also our passion for innovation and culture. We are excited to continue working together, celebrating our collaboration in a creative and dynamic way, as we keep writing this exciting story of partnership.