Between the 11th and 14th of November 2024, we had the privilege of attending Web Summit in Lisbon, the world’s largest stage for innovation and technology. It was incredible to be part of this event, which brought together over 70,000 people, 3,000 startups, and around 1,000 investors. More than just a conference, Web Summit is a vibrant ecosystem where ideas take shape, connections turn into collaborations, and the future begins to be moulded. This year, we experienced it in an even more special way—as Media Partners—and left deeply inspired.
What makes Web Summit so remarkable for us is not just the technologies showcased but the people we meet. We had the opportunity to engage with entrepreneurs, creatives, and experts from all over the world, each with incredible stories to share. These connections reinforced something we deeply believe in: when ideas intersect and experiences come together, something magical happens. It was a privilege to meet so many people with unique perspectives and innovative projects.
Throughout the four-day event, we were challenged to look to the future with optimism and boldness. The emerging trends presented this year—from artificial intelligence and its ethical implications to technological solutions for sustainability—made us reflect on how, as a team, we can continue to contribute to a positive impact on the world. We listened to inspiring debates on the role of technology in creating a more inclusive, sustainable, and human world, and we left with new ideas and a renewed motivation to do more and better.
Beyond the talks and panels, we had the opportunity to participate in technical workshops that allowed us to explore innovative tools and methodologies for our work. These learnings not only helped us update our knowledge but also gave us fresh ideas on how we can continue to tell authentic and impactful stories. It was fascinating to see how creativity and technology can go hand in hand to transform the way we communicate.